Video is the latest trend. You know that because you can see all the videos on the so called guru’s sales pages. In fact, today not only the guru’s are using a video on their sales page. With the latest technology even a baby can add a video to his blog :)

Why you need a video on your blog?

Well, the best way to introduce yourself to your blog readers is a video recording of you saying hello. Recording a video will make our visitors to feel like they know you for a long time and trust you more. You can record a video instructions to help your visitors to browse your blog as you like them to do. You know your blog better than anyone else and you probably know where is a good start for your visitors.

Is it hard to add a video recording to my sales page?

Absolutely not! If you’re using a wordpress blog than you can install only one plugin that will set the video for you on the page you choose. Simply tell the plugin where to add your video, point it to the video file, and you’re done!

How can I record myself?

To record yourself you will need a web camera. The better your camera the better your video will be. Be sure not to make a fool out of yourself and record a video which is not professional enough for your visitors. If you’re already recording a video, make sure it’s looking good and that you have a good headset to record it.

The best software out there to capture your video is Camtasia Studio. I bet you’ve heard that name a least 10 times in your life even if you are online for 2 days :)

Camtasia Studio is a simple software which can capture your screen activity, and can capture your camera as well. All you need to do is to install the software on your computer and run it. When you’re ready to record you’ll have to click on the record button and the program will start the video session. When you’re done click on the button again. There you have it. Your video is ready for edit.

Editing your video

When you finish the recordings, you will need to edit your video. Be sure to add as much things as you can to help your audience understand exactly what is where and where is what.

That’s it. Now you can add videos to your website, blog, or even a sales page. By adding a video to your website you can expect a nice increase in your conversion rate. That’s of course if you created your video in a professional way like I told you.

Blogging for your success,

Mike G

P.S

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